The Tuscany Bike Route Society
The Tuscany Bike Route is more than a map; it is a community of riders who respect the heritage of the backroads. The TBR Society is an exclusive circle for those who have completed our routes.
Membership is private. This ensures your experience remains authentic and your access to Tuscany remains personal.
The Ambassador Seeds Program
We grow through word-of-mouth, not ads. Every member starts with one “Ambassador Seed.”
- Your 1st Referral: Earn a 25% Tuscany Bike Route credit on future trips of the booking fee when your friend completes their trip.
All Future Referrals: Earn a 5% Tuscany Bike Route credit on future trips for every successful booking thereafter.
Society Tiers & Benefits
Tier 1: Compagno
Requirement: Completed 1 TBR experience.
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Private community access
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Early booking for next season
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25% commission on your first referral + 5% of other referrals
Tier 2: Fellow
Requirement: Completed 2+ experiences or 1 Fellowship.
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All Compagno 1 perks
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Priority booking before Tier 1
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Included group dinner and winery visit
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Official Society Member Patch
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The Experience (Not for Sale): A private dinner hosted by our founder, Riccardo , at a hidden, family-run trattori
Tier 3: Custode
Requirement: Fellowship Alumnus or active across 3 seasons.
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Everything in Fellow, plus:
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All Tier 2 perks
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Guaranteed spot in the annual Tuscan Fellowship
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Locked-in prices for life
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Name a specific spot on our routes
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Exclusive TBR Society Gilet (never sold)
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Free bike transport on your next trip
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The Experience (Not for Sale): Join us for a guided scout of undiscovered routes, ending with an intimate feast inspired by generations of cycling heritage
How to Redeem Your Credits
We manage all Society rewards personally. To check your status, request your unique referral code, or redeem your earned commission:
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Message Riccardo
Send a direct message via WhatsApp or Email us at info@tuscanybikeroute.com
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Get Your Code
We will provide a unique promo code for your guest to use on Bookeo.
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Collect Your Reward
Once your guest completes their ride, we send your commission (25% or 5%) as a TBR Gift Voucher for your next adventure.